Joe Crisara and the Total Immersion Program

Focused On Your Success
When you choose to attend a Total Immersion Sales Summit we are completely focused on personally helping you take the next tough step, no matter how hard it is, to becoming the most successful service contracting professional in your market. We know profit and success are hard to achieve in this business. We have helped many climb the mountain to reach the 20% net profit range. We have seen success and the lack of it so many times that we can smell it a mile away.

Real People To Help Guide You
Our approach is unique in that you will interact with real people who have real answers. You will get help with a live person, via phone, live streaming video and many other multi-media methods. We will take you by the hand and help you put these ideas into action. I guarantee that you have never used our approach before since it is like no other. 

About Total Immersion

Total Immersion by Joe Crisara is a 5-day advanced training class that teaches service sales professionals how to change their thinking and grow their sales by 278%. Can you imagine that kind of growth all from attending one seminar? With in-depth education and personalized insight, this course is unparalled to any other training program out there.

Total Immersion teaches you how to perform pure motive service by increasing quality, reliability and customer service through tailored solutions. We cover diagnosing complete systems, creating coded solutions and live simulations – giving you the tools to handle client objections and create clear options to close the deal. Hosted in an environment completely focused on personally helping you take the next tough step, we guarantee you will learn how to become the most successful service contracting professional in your market. 

About Joe Crisara 

Joe Crisara, known as America's Service Sales Coach, is a world-wide sales educator, author and entrepreneur. With 35 years' experience in the small service business and consulting industry, he is a seasoned service expert. He has travelled the country educating thousands of owners, managers, technicians and sales professionals in the "blue collar service business" on how to change their thinking and grow their sales.

He helps them to understand and utilize the principles of Pure Motive Service which is to connect with clients, create premium, mid-range and economy and allow consumers to purchase what is "on-code" for them. He has written the books “Whisper Sales Management: Lead, Calm And Focus The 'Wild Mind' Of Your Pack” and “the Sales Object-o-Matic: The Ultimate Service Sales Cheat Sheet”. Joe has a true desire to help small service businesses like hvac, electrical, plumbing, janitorial and other service based businesses become as successful as possible. Whether guiding blue collar workers on a live coaching call, through in-person workshops, or via print, video or audio materials, you will feel his passion to transform your personal economy. 

He's Walked In Your Shoes

"I've walked in your shoes and experienced the same pains, troubles and issues. The struggles we went through are still very real to me. So, we're not afraid to talk about difficulties, because we've personally experienced how to overcome them," says this experienced contractor, who with his partner Julie Crisara transformed their fledgling contracting company years ago into a highly-successful service contracting profit generating business. Once they began studying and putting to use valuable sales and business practices, their revenues increased dramatically. Later, they sold their business for a significant profit.

Helping You Live the Life You Always Imagined

Having a desire to help service contractors live the life they always imagined, Joe and Julie Crisara founded ContractorSelling.com some 10 years ago. During this time, they helped thousands of contractors set expectations, behavior benchmarks and profit dashboards to implement and measure the effect of the sales processes they teach. As a result, scores of contractors have built successful businesses. Utilize all of the many tools of ContractorSelling.com to acquire customized sales and business coaching, effective workshops, and articles, videos and audio resources. Owners/managers, office staff, frontline service techs and sales people will create high-performance sales revenue, profit and personal income.

Impacting Start-Ups to Fortune 1000 Companies

Joe has helped companies ranging from start-ups to Fortune 1000 companies. This sales guru helps contractors understand and utilize principles of effective selling, emphasizing the concepts of persuasion, presentation and closing. For example, he will guide you in learning to help customers sell you, instead of you selling them. Combining theory with highly practical advice based on real-life experience, Joe provides specific and authentic observations and solutions. Through many methods and resources, you will learn to repackage, differentiate and sell your services at a higher perceived quality and for more money than anyone in your market.

A Passion to Transform

Joe has a true desire to help contractors become as successful as possible. Whether guiding contractors on a live coaching call, through in-person workshops, or via print, video or audio materials, you will feel his passion to transform your business. 

"Our message combines a dose of reality mixed with motivation. We speak about things that only contractors experience, that others may never touch with a 10-foot pole…from government intervention to employee issues," says Joe, who provides solutions and the truth of what's really going on. "We take them through the process and magnify the frustrations and let out the emotion," he says.