| The Challenge of Today’s HVAC Tech… If you are an HVAC Service Tech in today’s world, I do not envy the challenges that you face on each call. HVAC Service Techs in my opinion have to learn the most technical information in any trade. Compiled with the constant change that manufacturers and the government place on their shoulders. Then they are faced with communicating this new info to home owners. You not only have to sell today’s repairs but also get customers prepared for what might happen tomorrow as well. On top of the challenge of your work being some of the hardest to diagnose and perform like; sizing ductwork, maximizing airflow, and using thousands of dollars in some of the newest tools and meters while working in some hellacious conditions, you are also faced with customers who think they can “get by” without doing it today. Or they “have an uncle in the business”, or “need to get more prices”, or “the price is to high”, compared to your competition “Low Ball Larry.” The list can go on an on. Reduce Your Price Presentation Anxiety… HVAC Service Techs in today’s world are under constant pressure to produce and why not? The cost of running a service business like an HVAC contracting business is going through the roof. The boss keeps up the never ending pressure for you to produce a profit and he is not going away. Stop Looking Like a Sales Person… Many HVAC Service Techs put under these conditions opt for lower paying jobs in a new construction environment or building management. Earnings in theses positions top out at around $50,000 a year while working overtime in some of the toughest conditions. Most wind up at around $45,000 which is barely enough to live paycheck to paycheck if you have a family. There is good news… You see, the problem isn’t that HVAC Service Techs are bad with people, or that they aren’t trying hard enough to sell their solutions to customers. HVAC Service Techs are just trying to play the wrong game using out dated methods that DO NOT work no matter how hard you try. In essence, they are trying to sell something that is already sold! This Is Not Your Daddy’s Seminar On Selling… The great new is that you will never have to sell the customer anything. In this system you will make the customer sell YOU to do the repairs. Plus, if you do lose the job, you will never again blame the customer. You will know exactly what went wrong. Join me and let me “Totally Immerse” you… The best part is that your investment is 100% guaranteed to work or I will refund your money. A guarantee I have never had to honor yet. Challenge me to make you successful. You may be the first failure story, but I doubt it. Come to a summit and find “the ring of truth” that you have been seeking for years. Leave Your Mother In The Truck… Success Starts Now! Joe Crisara Joe Crisara |